Technical Marketing & PR Celebrates Double Shortlisting in Regional PR Awards

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For the second consecutive year, Technical Marketing & PR has been shortlisted in the ‘Outstanding Small Public Relations Consultancy’ category at the CIPR Cymru Wales PRide Awards. The awards recognise leading agencies and individuals in Wales, and celebrates the successes of PR in many businesses and organisations. Technical Marketing & PR has continued to deliver outstanding campaigns and services for a diverse range of clients, and the shortlisting acknowledges the exceptional work of the team.

In addition to the shortlisting for ‘Oustanding Small Public Relations Consultancy’, Technical Marketing & PR is also celebrating the recognition of its Account Executive, David Williams, who has been shortlisted as ‘Outstanding Young Communicator’. David joined the team in 2017, and his prowess in communication along with a passion for PR has contributed greatly to much of Technical Marketing & PR’s recent success.

Commenting on the news, David said: “I’m thrilled to be recognised for my achievements in the shortlisting for ‘Young Communicator of the Year’ at the CIPR PRide Cymru Awards.  When I joined the team I was just beginning my career in marketing & PR, and in a short space of time I am extremely proud of the progress I’ve made.”

Louise Matthews, Director of Technical Marketing & PR, said: “We are extremely pleased to be shortlisted for ‘Outstanding Small Public Relations Consultancy’ again this year. We constantly strive to deliver industry leading marketing and PR services for our clients, and the shortlisting is testament to the commitment of our team. David’s shortlisting as ‘Outstanding Young’ Communicator is indicative of this enthusiasm, and moreso of his remarkable development. I know I speak for all of us when I say we are very proud!”

You can see the full CIPR PRide Awards Cymru shortlist here.  Winners will be announced at the Cymru Wales PRide Awards ceremony on 11th October 2019 at The Exchange Hotel, Cardiff.

Technical Marketing & PR welcomes a new team member

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South Wales’ specialist PR agency for construction, technology and engineering, Technical Marketing & PR, has once again invested in personnel. Having seen an upsurge of client activity both in the UK and internationally, Technical Marketing & PR has expanded its team, recruiting Tom Martin as Junior Account Executive.

An English Literature and Language graduate from Cardiff University, Tom Martin initially sharpened his skills working in a start-up environment. Deciding to seek a role focused more specifically on marketing and PR, Tom recognised that Technical Marketing & PR’s Junior Account Executive position would allow him to exercise his existing skills whilst developing towards a career in the marketing sector.

Discussing his appointment, Tom said: “I am hugely pleased to join the Technical Marketing & PR team. Not only is it a brilliant opportunity for my own development, I am confident my skillset can add to the agency’s offering. It can be tough to find a job in the right sector after graduating, so I am thankful to find a supportive agency willing to take me on!”

Louise Matthews, Director of Technical Marketing & PR, also commented on the appointment: “In a fast-growing agency such as ours, it’s important to have the right team to tackle new challenges every day. I’m very happy to have taken Tom on as part of the team – here at Technical Marketing & PR we have always been committed to helping graduates develop.”

Technical Marketing & PR is always open to providing work experience opportunities and would encourage anyone who is interested in a career in marketing or public relations to get in touch at, hello@technicalmarketing-pr.com

Technical Marketing & PR sends Fraser Bear to the TRIC Awards

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Here at Technical Marketing & PR, we understand the importance of supporting local charities and causes.  In March, we were delighted to donate tickets for the TRIC awards to the Believe charity.  The Television and Radio Industries Club Awards were established to celebrate the networking of technological industries and raise money for causes nominated by TRIC.  The awards play host to crowds of well-known celebrities every year.

Believe Organ Donor Support (ODS) is a charity founded by Anna-Louise Bates who tragically lost her son, Fraser and husband, Stuart in a collision in December 2015, but saved a number of lives by donating Fraser’s organs.  She set up the charity to raise awareness of talking about and participating in organ donation and supporting donor families who have been affected by organ donation.

Believe is based in Wales and partners with many other cause-based charities such as Kidney Wales, Donor Family Network and a number of bereavement charities. The charity visits schools to educate children on the importance of organ donation and to encourage people to get involved by purchasing a Fraser Bear to take on their adventures and pose for pictures to raise awareness of the charity and the work it does.

The awards were the perfect opportunity for Fraser Bear to meet celebrities such as Michael McIntyre and Freddie Flintoff at the event. Leila Castell from the Donor Family Network was able to talk to the celebrities about the work the charity does and the importance of organ donation. Having recently become finalists in the Charity Film Awards and relying on votes to secure a win, Believe were also able to promote the video it had produced at the TRIC Awards and encourage celebrities to support and raise awareness for the film.

Anna-Louise Bates, Founder of Believe ODS, said: “We were so excited to take Fraser Bear to the TRIC Awards this year and want to say a huge thank you to Technical Marketing & PR for donating the tickets and supporting Believe. We have had an incredibly positive response on social media, especially from Alan Shearer and Connie Hyde (Gina from Coronation Street) in relation to our film, which will be extremely beneficial in the run-up to the forthcoming Charity Film Awards. We are incredibly grateful for this opportunity to raise awareness for Believe as a charity and the animation.”

Louise Matthews, Director at Technical Marketing & PR, commented: “As a marketing and PR company, we regularly develop marketing strategies that best align with our clients’ messages and ambitions. Understanding the importance of Fraser Bear to Believe’s strategy of raising awareness and encouraging discussions around organ donation, donating our tickets for the TRIC Awards to the charity was a no-brainer. At Technical Marketing & PR, we believe in giving something back to charities, and it isn’t always about money – in this case, we saw an opportunity for the TRIC Awards tickets to be put to better use and that was to help raise awareness for such a wonderful cause.”

If you would like to find out more about Believe ODS, please visit www.believe-ods.org.uk.

 

Fraser Bear and Michael McIntyre

Fraser Bear met cricket legend Freddie Flintoff

Fraser Bear meets the ladies of the Cobbles!

Fraser Bear with Alan Shearer

 

My Marketing and PR Insight

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I am currently a second-year Business Management student at Cardiff University who has just finished a Marketing and PR insight with Technical Marketing & PR.  I worked alongside the team for one day a week over four weeks and learnt vast amounts about the marketing and PR industry, an area I have a vested interest in pursuing a career in.

Within a few minutes of my first day at Technical Marketing & PR, I was being shown how to create a media list on a media database and distributed a press release for a client, something I can now take away with me.  I then looked at how to complete forward features research for clients to find opportunities in trade magazines.  I also took responsibility for the Technical Marketing & PR Twitter over the course of the insight and learned how to schedule social media posts using various platforms.

I feel like I have learnt lots of new skills and accomplished a variety of tasks, and that was after just one day! Over the next three days, I was able to work on an article for an education magazine, continue researching PR opportunities and manage the social media output.

I am most proud of the article I produced as that was the primary task I worked on during my time at Technical Marketing & PR which will eventually be published on behalf of the client.  I can now add this to my portfolio to show future employers.

I have thoroughly enjoyed my time with Technical Marketing & PR – the team are so friendly which made it easy to ask for advice and guidance if needed.  I would like to thank Louise and David for taking me on and teaching me such an array of skills and increasing my knowledge about all things marketing and PR.

Sophie Williams

 

Happy 1st Birthday, David!

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Throughout University I worked hard at my Journalism, Media and Cultural Studies course, I was section editor of the university newspaper, Gair Rydd, and held a managerial position in a high street retail store in Cardiff. With no experience in Marketing & PR I found it difficult to get into the industry. A year ago, our Director, Louise, hired me with the intention of teaching and coaching me on how to succeed at Technical Marketing and PR. After celebrating my 1st birthday this week, I wanted to summarise what I have learned this year.

In the last year I have learnt so much more than I could have imagined. From day one I was dealing with clients first hand, writing copy and attending expos. After six months in my position as Junior Account Executive, I was promoted to Account Executive, something I am incredibly proud of.

I thoroughly enjoy the roving reports we produce when visiting clients at expos or events. I participated in a video course when I started at Technical Marketing & PR, which taught me how to create professional looking content on a mobile phone. This has been a fantastic opportunity for me to improve my video skills, interview our clients, and help them produce content.

All in all, this last year has been a big year for me, both professionally and personally. In my first few weeks at Technical Marketing & PR, we were exhibiting at the Introbiz Expo, something we are excited to be doing again this year on stand 259. The Introbiz Expo is one of the biggest business expos in Wales and we are excited to exhibit and have lunch with Lord Sugar! In January, we attended education technology show Bett with our client Promethean, which was a fantastic opportunity to see how technology is being utilised in the education sector. Another big event for the business as a whole was the CIPR Cymru Awards where we were shortlisted as ‘Outstanding Small Public Relations Constancy’, and even though we didn’t win the party was brilliant and a great opportunity to celebrate our successes with some of our clients! Whilst all this has been going on, I also got on the property ladder, buying my first property in Cardiff Bay. My commute to work has improved ten-fold, I am no longer stuck in traffic for an hour and a half, now it takes me just 12 minutes!

I am incredibly pleased with my successes over the last year at Technical Marketing & PR, and I am looking forward to seeing what the next year will bring. Thank you to the team for my amazing cake!

Technical Marketing & PR Invests in Team Growth

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Alexandra Davies appointed as new Junior Account Executive 

 

Technical Marketing & PR, a boutique PR agency in South Wales, specialises in delivering marketing and PR services for some the UK’s leading construction, engineering and technical brands. Just ten months after Technical Marketing & PR appointed a new Account Executive, the company has expanded the team further with the recruitment of Alexandra Davies as Junior Account Executive.

After being appointed to work on a PR campaign in Australia and New Zealand for long standing client, Promethean, securing new contracts and being shortlisted as ‘Outstanding Small PR Consultancy’ in the upcoming CIPR PRide Cymru Awards, expansion is going from strength to strength for Technical Marketing & PR. Investing in the team is going to be a vital part of developing the business, servicing a growing client base and establishing the company as a leading PR provider in South Wales.

Alexandra Davies is a Journalism Graduate from Cardiff University, who is taking on the role of Junior Account Executive. Alexandra undertook a work experience placement at UK newspaper and online news desk, The Sun, where she developed an ambition for a career in marketing and PR.

Commenting on her appointment, Alexandra said: “I am really excited about this new challenge, and I am looking forward to learning and developing alongside such a wonderful team, especially at such an exciting time for the business. Finding a job, after university can be difficult and I feel so lucky to be joining the team at Technical Marketing & PR, in an industry that is so interesting, and where no two days are the same!”

Louise Matthews, Director of Technical Marketing & PR, stated that: “We’re very excited to have Alexandra on board as this will support our plans for growth and expansion. It is very difficult for graduates to gain the experience necessary to work in industry, and I want to invest in nurturing teams from the ground up, providing graduates with an opportunity to develop in a supportive environment.”

Technical Marketing & PR is always open to providing work experience opportunities and would encourage anyone who is interested in a career in marketing or public relations to get in touch at, hello@technicalmarketing-pr.com.

Technical Marketing & PR Celebrates Regional PR Award Shortlisting

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Technical Marketing & PR has been shortlisted in the ‘Outstanding Small PR Consultancy’ category at the upcoming CIPR Cymru Wales PRide Awards. The awards recognise the outstanding work delivered by industry leaders that demonstrate the value of PR in the world of business.
The shortlisting is testament to the hard work and commitment the team has put in to delivering a series of fantastic services, campaigns and initiatives for clients, in addition to wider business growth and development.

Louise Matthews, Director of Technical Marketing and PR, said: “We’re so incredibly excited and proud to be shortlisted for Outstanding Small PR Consultancy. The team works continuously hard to deliver the best service to our clients, which has led to us experiencing significant growth as a business. It’s fitting that this shortlisting comes just as we’re celebrating our 7th birthday.”

You can see the full CIPR PRide Awards Cymru shortlist here. Winners will be announced at the Cymru Wales PRide Awards ceremony on 12th October 2018 at Cardiff’s City Hall.

 

Lucky Number 7!

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We’ve just turned 7 and we’re super excited to be celebrating this milestone. Here are seven things we’re most proud of since we landed:

  1. Technical Marketing & PR is Born

In June 2011, Louise Matthews, landed Technical Marketing & PR. With over 10 years’ experience of working in marketing and PR, as well as strong links to businesses in the construction, engineering, manufacturing and technology sectors, Louise identified a gap in the market for a PR & Marketing business that specialised in creating technical content.

 

  1. Virtual Marketing Manager Service Launched

Identifying a need in the core sectors for flexible and competitive marketing support, the Virtual Marketing Manager Service was born. Technical Marketing & PR has positioned itself as an agency that can seamlessly integrate with existing marketing teams to provide flexible support, no-nonsense marketing planning and implementation.

 

  1. Relocation and Rebranding

In 2015, Technical Marketing & PR relocated from its offices in Derby, to Barry in South Wales. Following the relocation, Technical Marketing & PR exhibited at the Introbiz Expo where the new branding was launched, and the company announced it was laying down roots in Wales.

 

  1. Going for Growth

In 2017, the decision was made to move away from the business model of working with a team of ‘permalancers’ and recruit permanent in-house staff. Though working with ‘permalancers’ had historically worked very well for the business, Louise Matthews, wanted to grow and develop a strong close-knit team in South Wales where she could pass on her experience.

 

  1. Investing in Marketeers of the Future

In 2018, Technical Marketing & PR has offered paid work experience placements to students, reaching out to Cardiff University and Cardiff Metropolitan University to seek candidates. There is a need for hands on paid work experience placements in the sector and Technical Marketing & PR is keen to provide this wherever possible to give future graduates the experience they need to transition into jobs in the sector.

 

  1. Sustainable Partnerships

This year marks the 7th anniversary of the company’s partnership with clients such as Promethean, SIG, ROCKWOOL, Bowden Group and Lumin. These long-standing relationships are testament to the level of service the Technical Marketing & PR team offer.

 

  1. Looking Forward

Business growth and development continues to be a significant focus for Technical Marketing & PR, the company is expanding the team and investing in staff development to further enhance the range of services it provides. The team are looking forward to strengthening long-standing relationships and welcoming new clients on board.

 

To celebrate our 7th birthday, we’ll be doing a series of prize draws over the next few months on social media so make sure you’re following us. If you’d like to pop in for a chat, a cup of tea and maybe some birthday cake, then drop us a message!

Uplifting a Tired Community in Kenya – Thank You Helen

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In May, we were proud to be able to send Helen our best wishes as she embarked on her trip to Nakuru in Kenya to support a local school and community. The trip was organised by Derby County Community Trust and African Adventures, but Helen needed to raise funds for the trip through sponsorship and donations. We were proud to be Helen’s main sponsor for a second year in a row.

Upon her return, Helen has shared with us how the trip this year was very different from last year and not what she was expecting. To Helen’s surprise, the children she met last year were in even more of a tired state. This is likely due to a combination of unrest in the region because of elections and the intense weather conditions.

There have been a lot of thunderstorms and flooding in the area which has caused significant problems with roads and infrastructure, especially in the slums. Many families that could afford to move to different areas have done so, leaving behind the poorest families. Despite having so little and living in such poor conditions, Helen told us how it was wonderful to see the families still laughing, and the children still learning and playing.

 

 

This year the team spent a lot of their time carrying out maintenance work on the school building. New guttering has been installed, paint work repaired, internal walls plastered, and external walls pointed. The team also raised the perimeter wall by adding two layers of boulders for increased security and fixed a main gate.

Whilst in Nakuru, the team celebrated Madaraka Day – a national holiday – with the children and some of their families. The team prepared a feast with meat, cabbage and chapatis. They built a swing and did lots of drawing and painting with the children, played with balls, bubbles and balloons.

With the funds raised the team managed to buy 92 school jumpers for the children. Although 250 jumpers were ideally needed, every child received something.

 

 

We’d like to take this opportunity to thank Helen for the amazing work she has done in Kenya again this year. We are in a privileged position to be able to sponsor such a worthwhile cause. Although the living conditions for the children weren’t as expected this year, it reaffirms how important the project is to help the families and children in need.

Syncro Secures Virtual Marketing Manager Service

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Technical Marketing & PR has been retained to provide virtual marketing manager services to Syncro after successfully supporting the business at the Nursing and Dementia Care Expo in April 2018.

The Cardiff-based marketing and PR agency project managed Syncro’s whole stand presence and communications around the expo, including manufacturer liaison and literature production. Steve Long, Managing Director of Syncro, was impressed with Technical Marketing & PR’s delivery, highlighting the ease of integration into Syncro’s team and their ideas for the expo.

“Technical Marketing & PR have done an excellent job at putting the stand together. Due to their support, I have been relieved from all pressure regarding the expo, which has allowed me to focus on my daily business tasks.”

Louise Matthews, Director of Technical Marketing & PR, concludes: “We are proud of the success that we achieved for Syncro at the Nursing and Dementia Expo, and are looking forward to supporting them moving forward on a more proactive basis. It’s been a real pleasure to watch the business grow from a start-up to the success it is today. We’re proud to be able to help them in the next stage of the journey.”

Syncro is one of the UK’s leading suppliers of fire and security solutions, with Technical Marketing & PR working with them on a project basis since the business launched in 2014.